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MarMar Loves Moomin

Did you know that the Moomins turn 80 this year? It all began in 1945 when the first Moomins appeared in Tove Jansson’s book The Moomins and the Great Flood. Since then, the lovable characters have enchanted generations with their heartwarming stories of friendship, adventure, and kindness and over the years, the Moomins have become a beloved part of Nordic culture, inspiring books, comics, TV series, films, and even theme parks.

 

To celebrate the anniversary of the magical Moomins, MarMar Copenhagen and Moomin have joined forces to create a beautiful collection of children’s clothing and homeware. This collaboration blends MarMar’s timeless Scandinavian style with the beloved world of Moomin, featuring soft colours, delicate illustrations, and premium fabrics.

Inspired by Tove Jansson’s Moomin stories, this collection brings Moomintroll, Snufkin, Little My, and more to life on cosy pyjamas, playful tees, elegant skirts, and functional outerwear. Selected homeware pieces add a touch of Nordic charm to nurseries and children’s rooms.

 

“As a Danish brand, storytelling is at our core, and Moomin is a beloved part of our shared Nordic culture,” says Marlene Holmboe, Founder of MarMar Copenhagen. “With their message of kindness and imagination, this collaboration feels like the perfect match.”

Available in sizes from newborn to 12 years, the MarMar Copenhagen x Moomin collection is ready to shop online and at selected retailers worldwide.

It’s time to bring a little Moomin magic into your child’s wardrobe! Explore the entire collection here.

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